Moultrie Observer

Local News

December 17, 2009

Jim Cox beats the odds with new Wolfpack logo

MOULTRIE — The “Rocky” movies had “The Eye of the Tiger.” Now, North Carolina State University will soon have “The Eyes of the Wolf” — thanks to the efforts of a Moultrie businessman.

Jim Cox graduated from NC State in 1966 with a degree in industrial arts and industrial management that shaped a lifelong career in manufacturing.

“I’ve always had a lot of loyalty to NC State, and that college education did a lot for me,” said Cox in his office at Heritage Embroidery, the business he and his wife, Harvie Ann, started in 1993.

Cox’s approval of his alma mater, however, didn’t extend to either of the college’s two official logos: a strutting wolf that dates back to the 1920s and a large S with a smaller N and C imposed on it. Since he was in the logo business himself, Cox thought he could design something more … intimidating.

“People said, ‘Jim, you can’t really design a new logo for a college,’” he said. “I said, ‘Well, maybe I can.’”

The solution came in a painting called “The Eyes of the Wolf” by Arthur Armstrong. The vaguely rectangular image shows only a wolf’s face from the brow to the tip of the miuzzle. Yellow eyes seem to burn amid the gray and white fur. Struck by the painting, Cox bought the original. Then he bought the copyright.

It took him a little while to figure out how to incorporate the image into a logo, but the result was simply adding the school’s name above the lupine face with the mascot name — Wolfpack — below.

“It’s interesting, it’s neat, it’s attention-getting,” Cox said.

Designing the logo was the easy part. Next, he had to “sell” the idea to the college before he could legally begin to market merchandise with the logo on it.

Text Only
Local News
  • County hires Cannon

    April 22, 2014

  • Woman: Man retaliated over drug issue

    April 22, 2014

  • Your Agenda 4/23

    April 22, 2014

  • 0422 Chambliss7.jpg 4-H honors Chambliss as Champion of Kids

    The National 4-H Council recognized Sen. Saxby Chambliss, R-Ga., with the 4-H Champion for Kids Award recently during a 4-H Congressional Breakfast on Capitol Hill. Chambliss received the award in honor of his work advancing 4-H youth development in Georgia.

    April 21, 2014 1 Photo

  • Georgia releases 2 years of school scores

    New data on Georgia’s schools suggests the state’s elementary and middle schools have improved during the last two years. But high schools haven’t made the same gains statewide.

    April 21, 2014

  • NAMIWalks information session next week

    The Moultrie chapter of the National Alliance on Mental Illness will hold an information meeting Tuesday, April 29, to get ready for this year’s NAMIWalks.

    April 21, 2014

  • Handel, Karen.jpg Handel relies on past successes as she runs for Senate

    Eleven people want to be Georgia’s next U.S. Senator. Karen Handel, who visited Moultrie recently, is one of seven Republicans in the race, which voters will cast ballots on May 20. How does one stand out in such a crowded field?
    Handel is focusing on her prior successes on the Fulton County Commission and as Georgia’s secretary of state.

    April 21, 2014 1 Photo

  • Woman suspects guests when electronics disappear

    A Moultrie woman who has had electronics stolen on two recent occasions when she had neighbors over may want to find different dinner guests.

    April 21, 2014

  • 0422 Relay for Life.jpg Relay for Life set for Friday

    April 21, 2014 1 Photo

  • Health officials to focus on disaster readiness

    On April 30, Southwest Health District’s Office of All Hazards Preparedness will join other disaster preparedness, response and recovery teams throughout the nation to raise community awareness about the importance of individuals and organizations taking simple, specific steps to increase their preparedness for potential emergencies.

    April 21, 2014

Business Marquee
AP Video
U.S. Paratroopers in Poland, Amid Ukraine Crisis US Reviews Clemency for Certain Inmates Raw: Violence Erupts in Rio Near Olympic Venue Raw: Deadly Bombing in Egypt Raw: What's Inside a Commercial Jet Wheel Well Raw: Obama Arrives in Japan for State Visit Raw: Anti-Obama Activists Fight Manila Police Motels Near Disney Fighting Homeless Problem Michigan Man Sees Thanks to 'bionic Eye' Obama to Oso: We'll Be Here As Long As It Takes Bon Jovi Helps Open Low-income Housing in Philly S.C. Man Apologizes for Naked Walk in Wal-Mart New Country Music Hall of Fame Inductees Named 'Piles' of Bodies in South Sudan Slaughter SCOTUS Hears Tv-over-Internet Case Chief Mate: Crew Told to Escape After Passengers
House Ads
Hyperlocal Search
Premier Guide
Find a business

Walking Fingers
Maps, Menus, Store hours, Coupons, and more...
Premier Guide
More
weatherradar
Seasonal Content
Poll

Should abortion be legal for victims of rape?

No. That baby is alive, no matter how horrible its manner of conception.
Yes. It's wrong to force a woman to carry the child of her rapist.
Abortion is a private matter and should be legal for everyone.
     View Results